It was a pleasure to speak in this year's Durham Book Festival and sponsored by Durham University's Institute for Advanced Study.
I was involved in a small panel of academic authors. It was wonderful to speak about my book Punishment and how it came together.
Our focus was discussing the topic of academic authors writing for a more general audience. My view remains that the best way to go about writing to a more general audience is to begin speaking with one. One obvious starting point is undergraduate lectures: much of the material for my books and articles begins in undergraduate lectures or graduate seminar discussions.
A second avenue is engaging with audiences away from university buildings. I've had the honour - and delight - of speaking to various political events where I always learn something important about politics, legal reform and how ideas might be shaped even better to reach a more diverse audience beyond academia.
The third avenue is online blogs, Twitter and the like - but I think this is best approached after one's "message" has been honed through the previous two avenues.
But no matter which path(s) we might take, it is clear - or at least clear to me - there is much more we academics can and should do.